Category Archives: Marketing Strategy

Marketing Strategy

Branding the Clean Green Machine

When smart metering was in its infancy in California, ckdt principal, Stephan Burckhardt, helped build awareness around intelligent homes and this new technology. He was involved in a large  more...

Filed under:   Corporate Communications | E-Marketing | Marketing Strategy | Reputation Management | Service Industries | Technology

StarFish Medical Goes to Market

In its second phase of growth, StarFish Medical wanted to reach a broader international market. ckdt helped the company better define its USP, differentiate its brand, and strengthen its online more...

Filed under:   Branding | Corporate Communications | E-Marketing | Healthcare | Marketing Strategy | Reputation Management | Small Business | Technology

Oprius Takes Off

To help launch technology start-up Oprius Software at an industry event in Los Angeles, ckdt provided a marketing strategy and an integrated marketing campaign that included corporate identity more...

Filed under:   Branding | Business Coaching | Corporate Communications | E-Marketing | Launch Campaigns | Marketing Strategy | Reputation Management | Small Business | Technology

Business with China

Chinese craftsmen have been carving stone for thousands of years. ckdt helped make this craft available to home owners, designers, and architects through a marketing strategy more...

Filed under:   Branding | E-Marketing | Launch Campaigns | Marketing Strategy | Service Industries | Small Business

Discovery Tech Sells for $6 Million

Our integrated online and print campaign, in a highly specialized and dry technical publication, obtained a high level of recall even years later. ckdt created a series of image more...

Filed under:   Branding | Corporate Communications | E-Marketing | Healthcare | Launch Campaigns | Marketing Strategy | Small Business | Technology

  • Exceptionally good service.

    Stephan proved thorough and effective in his role as a strategic consultant.

    - Michael Seashols, CEO, Versant Object Technology (Versant Corp.)

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