Researchers on microchimerism at the Fred Hutchinson Cancer Research Center (FHCRC) wanted to provide an online platform for peers and researchers, as well as affected patient populations. more...
Filed under: Branding | Corporate Communications | E-Marketing | Healthcare | Launch Campaigns | Small Business
Chinese craftsmen have been carving stone for thousands of years. ckdt helped make this craft available to home owners, designers, and architects through a marketing strategy more...
Filed under: Branding | E-Marketing | Launch Campaigns | Marketing Strategy | Service Industries | Small Business
ckdt created a comprehensive launch campaign for physicians that included advertisements in specialty publications, detail aids, handouts, and patient test aids. Aricept from Pfizer was more...
Filed under: Healthcare | Launch Campaigns
Our integrated online and print campaign, in a highly specialized and dry technical publication, obtained a high level of recall even years later. ckdt created a series of image more...
Filed under: Branding | Corporate Communications | E-Marketing | Healthcare | Launch Campaigns | Marketing Strategy | Small Business | Technology
While large banks have alienated many of their smaller private and commercial customers, regional and community-based banks continue to attract more...
Filed under: Branding | Corporate Communications | Financial Services | Launch Campaigns
MSD (Merck) introduced the first lifestyle pharmaceutical Propecia that was clinically proven to reduce or even reverse hair loss in men with male pattern balding. The strategy ckdt implemented was more...
Filed under: Branding | Healthcare | Launch Campaigns
When fourth generation, object-oriented database technology was starting to come into its own a few executives from Oracle Corp. formed Versant Object Technology. Burckhardt more...
Filed under: Branding | Launch Campaigns | Reputation Management | Technology
Oprius Takes Off
To help launch technology start-up Oprius Software at an industry event in Los Angeles, ckdt provided a marketing strategy and an integrated marketing campaign that included corporate identity more...
Filed under: Branding | Business Coaching | Corporate Communications | E-Marketing | Launch Campaigns | Marketing Strategy | Reputation Management | Small Business | Technology