The healthcare and biopharmaceutical field is increasingly crowded in many areas, with mounting cost pressures and new entrants wanting to carve out a piece of this profitable and growing industry. more...
Filed under: Healthcare | Journal
In its second phase of growth, StarFish Medical wanted to reach a broader international market. ckdt helped the company better define its USP, differentiate its brand, and strengthen its online more...
Filed under: Branding | Corporate Communications | E-Marketing | Healthcare | Marketing Strategy | Reputation Management | Small Business | Technology
Researchers on microchimerism at the Fred Hutchinson Cancer Research Center (FHCRC) wanted to provide an online platform for peers and researchers, as well as affected patient populations. more...
Filed under: Branding | Corporate Communications | E-Marketing | Healthcare | Launch Campaigns | Small Business
ckdt created a comprehensive launch campaign for physicians that included advertisements in specialty publications, detail aids, handouts, and patient test aids. Aricept from Pfizer was more...
Filed under: Healthcare | Launch Campaigns
Our integrated online and print campaign, in a highly specialized and dry technical publication, obtained a high level of recall even years later. ckdt created a series of image more...
Filed under: Branding | Corporate Communications | E-Marketing | Healthcare | Launch Campaigns | Marketing Strategy | Small Business | Technology
Visual Identity is an important aspect of branding whether in the corporate, product, or service area. Yet branding encompasses far more than a pretty logo (of which we’ve created many). more...
Filed under: Branding | Corporate Communications | Financial Services | Healthcare | Service Industries | Technology
Pharmaceutical giant Novartis asked ckdt to create a Europe-wide campaign that would help attract the best and brightest university graduates in science, medicine, engineering, and business. more...
Filed under: Branding | Corporate Communications | E-Marketing | Healthcare
MSD (Merck) introduced the first lifestyle pharmaceutical Propecia that was clinically proven to reduce or even reverse hair loss in men with male pattern balding. The strategy ckdt implemented was more...
Filed under: Branding | Healthcare | Launch Campaigns
ckdt Healthcare Marketing
The team behind ckdt has specialty knowledge and experience in healthcare and bio-pharmaceutical communications. We partner with Ph.D. level pharmaceutical experts and creative more...
Filed under: Healthcare