Category Archives: Technology

technology

Unix Pizza Box from Sun

When Sun Microsystems (recently purchased by Oracle) introduced a powerful new workstation as a world-first desktop computer, it caused a sensation in the industry. A number of trade  more...

Filed under:   Reputation Management | Technology

Corporate Change Management

The 100-year old industrial firm Landis & Gyr, a major supplier to the utility industry worldwide, needed to move from mechanical to digital technology, and update its business model. Burckhardt more...

Filed under:   Branding | Corporate Communications | Reputation Management | Service Industries | Technology

Versant with Oracle Roots

When fourth generation, object-oriented database technology was starting to come into its own a few executives from Oracle Corp. formed Versant Object Technology. Burckhardt more...

Filed under:   Branding | Launch Campaigns | Reputation Management | Technology

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